Fighting Bad Content

One of our regular medical magazines took a “virtual” step this week, releasing a digital version of the publication on the Apple iPad. The digital platform allowed us to have unique interactive features, for example, in place of the welcome note, a welcome video from the Managing Director was included….

Every so often there is a trend in media and technology that gives us access to more information and makes us do less to get that information. With the Internet, all we have to do is type in a website address or run a search; however, something else is now…

Leading Brands Publishing is thrilled to launch Engage ME this week, an industry publication focussed on our area of expertise – branded content. Our excitement doesn’t end there – Engage ME is available on the iPad, on Leading Brands’ very own reader – MAGapp. Download the application for your iPad…

Leading Brands has recently started working on “interactive” digital magazines, particularly for the Apple iPad. Using this latest software has enabled us to create dynamic layouts, which come alive as the reader moves from one page to the next, allowing the reader to become more involved in the content and…